Wednesday, 29 February 2012

Trend Research for Spring / Summer 2012

This week (well, since Sunday) I've been doing two lots of research.
First into summer millinery in general looking at lots and lots of pictures of hats, as well as the summer collections (this year and previous years) of a selection of milliners.  More of that in another post a little later.
And secondly, into assorted trends for Spring / Summer 2012.

I've just spent some time looking at, at the fashion forecasts for this summer, and at the show pages on

The Vogue website has identified the key trends for S/S.  I'm not going to cover all of them here, just the ones that 'spoke' to me the most:

'Water World' - everything seascape.  Conch shell clutch bags and sea urchin rings at Chanel, shell, wave and ocean prints everywhere, liquid sea blue coloured satins and organzas at Armani.
image from

'Graphic and Girlish White' - either precision tailoring in pure whites, or girly and sheer (broderie anglaise, lace, sheer silks).
image from

'Darling Buds' - this years florals!   Stickers underneath sheer organza (Christopher Kane), 3d plastic flowers on organza (Louis Vuitton).
image from

'Decorative Day' - broderie anglaise, brocades, sequins, jewels, lace, all as daywear.
image from

'Gatsby Glamour' - 1920s bright young things recycled for the modern day.
image from

Trends I looked at at fashiontrendsetter include the Pantone colours for S/S 2012:
image from

Others that caught my eye were these two Lenzing colour trend sheets (both images from

Première Vision (at again) has 'concepts', rather than trends.  These are 'open mind', 'perspectives' and 'sense and essence'.
Sentences I pulled out from the descriptions of each of these are as follows:
'Open mind' - delight in impertinence - a taste for a certain disorder - bold confrontation - imperfect harmonies - eclectic open fashions - plastic shines and naturals - paradox.
'Perspectives' - innovation textile perspectives - fabrics allying technology and refinement - unbalanced tailored clothing - fabrics with paradoxical behaviours are combined, bonded or glued.
'Sense and essence' - enriched by modernity - naturals and eco-friendly synthetics combined - clothing unadorned, almost overly simplified to showcase the material.

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